If you own a campground, RV park, cabin resort, lodge, marina, or waterfront resort in Michigan, one question eventually comes up:
What is my property really worth in today’s market?
According to Ken Weaver of Berkshire Hathaway HomeServices Michigan, the answer is rarely simple — and it’s almost never something an online calculator can determine accurately.
Recreational and hospitality properties are unlike traditional real estate. Their value is shaped by land, lifestyle, income, and long-term potential. That’s why owners across Northern Michigan and beyond turn to Ken Weaver for professional campground and resort valuations.
Why Campground & Resort Valuations Are Different
Most business valuations focus narrowly on income and expenses.
Ken Weaver takes a market-driven approach that reflects how real buyers actually think.
A true valuation looks beyond spreadsheets and considers the full picture of the property — both today and into the future.
How Ken Weaver Values Michigan Campgrounds & Resorts
Ken’s valuation process focuses on five core value drivers that consistently determine what buyers are willing to pay.
1. Land & Real Estate Value
In many Michigan campgrounds and resorts, the land itself represents a major portion of total value.
Key factors include:
- Waterfront or river frontage
- Acreage and privacy
- Zoning or lack of zoning
- Development and expansion potential
In high-demand Northern Michigan markets, land value alone can be substantial.
2. Business Performance
Ken analyzes real operating performance, including:
- Actual income and expenses
- Seasonality and occupancy trends
- Long-term sustainability
- Opportunities to improve revenue
This ensures valuations reflect reality — not inflated projections.
3. Location & Market Demand
Location plays a critical role in value. Ken evaluates:
- Northern Michigan tourism demand
- Proximity to lakes, rivers, trails, and recreation
- Accessibility to major destinations
- Regional buyer demand
Strong locations consistently command premium pricing.
4. Lifestyle Value
One of the most overlooked — yet powerful — components of value is lifestyle.
Buyers are not just purchasing a business. They’re buying:
- A way of life
- The ability to live where others vacation
- Family legacy opportunities
- Freedom and flexibility
Ken understands how to properly price this lifestyle appeal.
5. Future Upside & Appreciation
Ken also evaluates what the next owner could do with the property, including:
- Expansion opportunities
- Underutilized land
- Rezoning potential
- Modernization and repositioning
- Long-term appreciation
Future upside often separates average properties from exceptional ones.
Why Online Campground Valuations Miss the Mark
Online valuation tools are not designed for Michigan campgrounds, RV parks, or resorts.
They fail to account for:
- Waterfront and river value
- Zoning flexibility
- Expansion potential
- Seasonal tourism demand
- Lifestyle and legacy appeal
- Local and regional buyer behavior
Accurate valuations require hands-on market knowledge, not algorithms.
Who Ken Weaver Works With
Ken Weaver specializes exclusively in recreational and hospitality real estate, including:
- Campgrounds
- RV parks
- Cabin and cottage resorts
- Waterfront resorts
- Lodges
- Marinas
- Outdoor recreation businesses
He works throughout Northern Michigan and statewide, helping owners understand value and successfully position properties for sale.
About Ken Weaver
Ken Weaver is known for representing some of Michigan’s most unique and irreplaceable recreational properties.
He doesn’t just list properties —
he strategically positions them to attract buyers who understand:
✔ Land value
✔ Business fundamentals
✔ Lifestyle benefits
✔ Long-term appreciation
This approach consistently leads to stronger interest and better outcomes for sellers.
Thinking About Selling — or Just Planning Ahead?
Property owners contact Ken Weaver for many reasons, including:
- Selling now or in the future
- Estate planning
- Partner buyouts
- Expansion planning
- Establishing a realistic market value
Every valuation is confidential and tailored to the property.
There’s no obligation — just clear, honest insight.
Request a Campground or Resort Valuation
To begin a valuation, Ken typically reviews:
- Property location
- Type of operation (campground, resort, RV park, etc.)
- Approximate size
- Waterfront or river access
- Known income history
Whether you plan to sell soon or years from now, understanding your property’s true value is a powerful advantage.
Contact Ken Weaver directly to start the conversation.
Traverse North -- Northern Michigan Real Estate News 
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